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Make Amazon Sponsored Display Images with AI

Paste a product URL and Oginify reads it like an Amazon reviewer — price tags off, Prime badge gone, ratings hidden, headline painted onto a lifestyle scene sized for Sponsored Display.

amazon.com/dp/B0XXXXXXX
Sponsored
Amazon Sponsored Display creative in right-rail slot
From Amazon · Off-site placementAd
Amazon Sponsored Display creative in off-Amazon banner slot, 1200×628
sponsored_display_custom_image1200×628 · 1.91:1

Why Sponsored Display images get bounced — and how we fix it

Amazon Ads enforces a reviewer checklist most templates ignore. Each rejected upload costs 24–72 hours of campaign time. Oginify treats that checklist as the design brief, not an afterthought.

Lifestyle, never flat-lay

Amazon reviewers reward in-context product photography over white-background pack shots. Every creative is composed as a real-world scene — natural light, props that imply use, a human moment when the category allows it.

The four-rejection blocklist

Price tags. Prime icons. ★ review stars. '#1 Best Seller' badges. These are the four most common rejection reasons in Amazon Ads policy logs — Oginify's prompt guardrails strip all four before paint, not after.

Reviewer-budget text density

Headline, logo and any overlay copy are sized inside Amazon's recommended ~20% text-area budget. Computed pixel-by-pixel against the 1200 × 628 frame, not estimated.

Built around Brand Registry

Custom image is a Brand Registry-gated format. Oginify pulls your logo as a transparent PNG, locks brand fonts where available, and renders a creative that matches the brand store reviewers cross-check against.

Amazon Sponsored Display custom image painted by Oginify, 1.91:1 lifestyle composition

Built for the Amazon Ads workflow

Sponsored Display rejections rarely come from bad design — they come from a 30-character headline that runs to 31, a logo cropped by the right-rail safe area, or an image that reads fine on a detail page and disappears in the customer-review slot. The custom-image upload flow punishes anything built in a generic banner tool and re-pasted in.

Point it at the ASIN you're defending against a competitor's headline bid, a hero product you're pushing into the off-Amazon network on Twitch and IMDb, a seasonal SKU that needs a fresh creative every week, or a new launch with no review history to lean on. Oginify reads the listing once and emits an upload-ready JPG that clears the reviewer on the first pass.

Oginify vs. Amazon Creative Studio vs. Canva.

Run it yourself with our MIT-licensed Agent Skill, let Oginify paint the creative, or hand-craft it in a template editor.

Oginify
Managed, policy-aware
Amazon Creative Studio
Free, in-console
Canva / DIY
Template editor
Output ratio1200 × 628 (1.91:1)1200 × 628Manual canvas resize
Brand matchAuto-detected from URLPulls from your ASINYour tokens, your time
Under 20% textSized to clear by defaultYou eyeball itYou eyeball it
Lifestyle compositionPainted, not pastedLimited templatesUp to you
Policy guardrailsPrice · Prime · stars blockedManual reviewEasy to break by accident
SetupPaste a URLInside Amazon Ads consoleSign up + drag editor
CostFree · $0.99 optional tipFreeFreemium · $13/mo Pro
Best forShip one creative right nowStay in Amazon's UXHand-crafted single asset
Generate nowRead the Amazon guide

How to Generate Amazon Sponsored Display Images With AI

Paste your product page. Oginify reads the ASIN context, paints a reviewer-ready lifestyle image, and hands you an upload-ready 1200×628 JPG in seconds.

  1. Step 1

    Paste Your Product URL

    Drop any Amazon detail or brand-store page in. We pull ASIN category, headline, palette and a transparent logo — no manual field entry.

  2. Step 2

    We Paint a Reviewer-Ready Image

    Lifestyle composition with the product in-context, no watermarks, no borders, text pinned to under 20 percent of the frame — pre-checked against Amazon's reviewer blocklist.

  3. Step 3

    Ship the Upload-Ready JPG

    Download a horizontal 1200×628 sRGB JPG under 5 MB, ready to drop into Sponsored Display detail, search or off-Amazon placements.

Amazon Sponsored Display FAQ

Everything about generating Amazon Sponsored Display custom images with Oginify — sizes, moderation rules, and why custom images get rejected.

What is Amazon Sponsored Display?

Sponsored Display is Amazon Ads' self-serve display format for sellers and vendors registered in Amazon Brand Registry. It runs on Amazon detail pages, search results, and across third-party sites and apps in Amazon's off-Amazon network, targeting shoppers based on Amazon's first-party browsing and purchase signals rather than third-party cookies.

Where do Sponsored Display ads appear?

On Amazon — under the Buy Box, on detail pages, on search and category pages, and in the customer-review section. Off Amazon — across thousands of apps and websites in Amazon's display network including Twitch, IMDb and partner publishers. Your 1200 × 628 custom image is the asset that anchors all of those placements.

What size do Sponsored Display custom images need to be?

Amazon requires a 1.91:1 horizontal image at 1200 × 628 pixels, delivered as JPG or PNG, up to 5 MB, in sRGB color space. The image must show the product in a lifestyle context, must not include price, Prime icons, star ratings, '#1 best seller' badges, or borders, and any overlaid text should stay under roughly 20% of the image area. Oginify paints to this spec by default.

Why does Amazon reject my Sponsored Display custom image?

The four most common rejection reasons are: text overlay covers more than ~20% of the image; the creative includes a price, discount, Prime icon, star rating or '#1 best seller' badge; the product is shown as a flat-lay or collage instead of in a lifestyle context; or the image has a black border, watermark, or low-resolution upscaling artifact. Oginify's guardrails block all four by default.

Can I reuse this image as a Google Responsive Display Ad?

The 1200 × 628 (1.91:1) ratio is identical between the two formats, but the policies are not — Google's Display Network allows price callouts and CTA buttons that Amazon's reviewers will reject, and Amazon expects lifestyle composition that Google doesn't require. If you need both, generate one creative per surface — see our Responsive Display Ad generator at /responsive-display-ad-generator for the Google variant.

How do I create Sponsored Display ads on Amazon?

Inside Amazon Ads, choose Sponsored Display → create a campaign → select 'Custom image' as the creative type, then upload your 1200 × 628 JPG, a transparent-PNG logo, and a headline up to 30 characters. Oginify gives you the image + logo pair, sized and policy-checked, ready to drop into the upload screen.

Clear Moderation on the First Upload

Paste your ASIN. Back comes a 1200 × 628 JPG, a transparent-PNG logo, and a 30-character headline — cleared for reviewer moderation on the first upload.